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A Practical Guide for Sellers
Selling products online through platforms like Amazon, Flipkart, and Meesho has become extremely common now a days. From small traders to home-based sellers and startups, everyone wants to enter e-commerce. But the moment you sell through these platforms, GST rules change significantly.
As a Consultant, I’ve seen many sellers who faced notices and penalties simply because they were unaware of special GST provisions for e-commerce. Here i ll explain the topic clearly and practically, without legal jargon and much involvement of technicalities.
What is E-Commerce under GST?
Under GST, e-commerce means:
Selling goods or services online through a digital platform that collects payment or facilitates sales.
Examples: Amazon, Flipkart, Meesho, Myntra, Ajio
These platforms are legally called E-Commerce Operators (ECOs).
Mandatory GST Registration – Very Important Point 🚨
Normal GST Rule:
GST registration is required only after crossing turnover limit.
❗ E-Commerce Rule:
👉 If you sell through Amazon, Flipkart, or Meesho, GST registration is compulsory from Day 1.
Even if:
- Turnover is ₹10,000
- You are a small seller
- You sell from home
📌 Exception: Very limited services notified by government (rare for product sellers)
Difference Between Seller & E-Commerce Operator
| Role | Who |
|---|---|
| Seller | You (product owner) |
| E-Commerce Operator | Amazon / Flipkart / Meesho |
| GST Liability | Mainly seller |
| TCS Deduction | By platform |
What is TCS under GST?
TCS = Tax Collected at Source
E-commerce platforms are required to:
- Collect 1% GST (0.5% CGST + 0.5% SGST)
- On the net value of sales
- And deposit it to the government
📌 This is not extra tax, but a temporary deduction
TCS Explained Simply
- Sale value on Amazon: ₹1,00,000
- Amazon deducts TCS @1% = ₹1,000
- You receive ₹99,000 (before commission)
This ₹1,000:
- Appears in your GST portal
- Can be claimed as credit in cash ledger and you need to file separate return to add in your ledger after due verification on monthly basis.
- Adjusted against your GST liability
GST Returns Applicable to E-Commerce Sellers
🔹 Regular GST Returns:
- GSTR-1 – Sales details
- GSTR-3B – Tax payment
🔹 Additional Return:
- GSTR-2B – Check TCS credit
- GSTR-8 – Filed by Amazon / Flipkart (not by seller)
⚠️ Many sellers forget to match TCS credit → leads to mismatch notices
GST on Commission Charged by Platforms
Amazon / Flipkart / Meesho charge:
- Commission
- Logistics fees
- Packaging fees
- Advertisement charges
These charges include GST, which:
- Seller can claim as Input Tax Credit (ITC)
- If properly reflected in GSTR-2B so match it and claim well in advance.
📌 Missing invoices = loss of ITC
GST Rates on Products Sold Online
Important clarification:
👉 GST rate is based on product, not platform
Selling on Amazon does NOT increase GST rate.
Example:
- Mobile accessories → 18%
- Clothing below ₹1,000 → 5%
- Electronics → 18%
Common Mistakes Made by Online Sellers
As a consultant, these are the most frequent errors I see:
- Selling without GST registration
- Ignoring TCS reconciliation
- Wrong GST rate selection
- Not claiming ITC on platform fees
- Mismatch between sales & GST returns
- Assuming platform handles GST (they don’t)
GST Notices to E-Commerce Sellers – Why They Come
Common reasons:
- Difference between sales shown by Amazon and GSTR-1
- TCS credit not matched
- Non-filing of returns
- Excess ITC claim
- Selling without registration
Most notices are avoidable with basic compliance.
GST on Meesho – Special Mention
Many sellers believe Meesho is different.
NO, It is NOT.
GST rules for Meesho sellers are:
- Same mandatory registration
- Same TCS provisions
- Same return compliance
Only the business model differs, not GST law.
Must consider if you are beginner
E-commerce is a great opportunity, but GST compliance is non-negotiable. Most problems arise not due to high tax, but due to lack of awareness.
If managed properly:
- GST is neutral
- ITC flows smoothly
- Business scales without fear
Understand GST first, then sell fearlessly and still if you have any query ; feel free to refer our web portal FAQ and you may write us along with detail at info@thecadesk.

